Source - The global K-Pop music craze is generating a fortune for Bang Si-hyuk, a South Korean producer known as “Hitman.”
Thanks to legions of fans obsessively devoted to boy band BTS, known collectively as the Army, the estimated value of his production company has soared, making him one of the biggest winners in the K-Pop boom. Bang, 46, is worth $770 million, according to the Bloomberg Billionaires Index.
The producer and his Big Hit Entertainment Co. are riding a 20-year wave of popularity for a formula of highly choreographed, photogenic performers and synthesized beats. The industry that unleashed such hits as Psy’s “Gangnam Style” is now worth $5 billion, according to Korea Creative Content Agency.
Scooter Braun who? Bang Si-hyuk just took a steamy dump on the chest of music producers everywhere. $770 MILLION dollars for this guy….
off of these guys…
Unreal. I hope by this point most of you know who BTS is, but for those of you who don’t, they’re essentially the biggest pop band in the world. They were the second top album seller for 2018 in the US and they barely even toured here. They have BILLIONS of YouTube videos and are just now starting to tap into the international market. They’re also the world’s most tweeted about celebrities.
The band — short for Bangtan Sonyeondan, which translates to Bulletproof Boy Scouts — sold out London’s 90,000-seat Wembley Stadium in 90 minutes earlier this year. The BTS members, all in their 20s, bond with fans by opening up about their anxieties and struggles through social media, which Bang called a “window into the soul of BTS.”
The craziest part is... Bang Si-hyuk knew they were going to have this type of success back in 2017 when he was asked about it.
The BTS whirlwind is now sweeping the U.S., with the band making its debut on Saturday Night Live this weekend and a May 1 appearance at the Billboard Music Awards in Las Vegas. It is also set to release a new album later this week.
In 2017, Bang was asked if Big Hit would make as much money with BTS as artists like Taylor Swift and Beyonce.
“Yes,” he said. “Only if I make the right moves.”
Money. Moves. If he keeps this up, he’ll be worth a trillion dollars by the time BTS ages out of the system.