Vince McMahon Does It Again, Changes The Entire Television Industry (Kind Of)
(Source) World Wrestling Entertainment may have delivered a thunderous chokeslam to the cable and pay per view TV industries by launching the first, full 24/7 streaming network for a ridiculously low monthly fee. The WWE Network, which hits the U.S. on Feb. 24, will offer round the clock content, original programming, full access to the archives and all 12 of the company’s annual pay per view events for just $9.99 (around £6, AU$11) a month. All of the bone-crushing, clotheslining, top rope elbow dropping action will be streamed on WWE.com, the WWE app or dedicated apps for Xbox 360, PlayStation 3, Roku set top boxes and more. International launches will begin this summer. While wrestling may not be many folks cup of tea, the announcement at CES could have big repercussions for the TV industry as viewers seek to cut the cable and pay only for the content they wish to view. What WWE started may be followed by others and that’s the bottom line… ‘cos Stone Cold Said So… no really he did.
Did Vince just do it again or what? $10 dollars a month for a 24/7 network including all major events and full access to a library of old wrestling pay per views (this honestly might be the best part). He pulled the ultimate Vince McMahon trick. Yesterday I didn’t need a wrestling network and today I do. He sold me on something that didn’t exist yet. He presented a problem (expensive ppv’s, no way to watch old matches) and a solution all in one press conference. This is how it’s done. And I don’t know how this will change the Television Industry as we know it, I just know it will. I can just imagine a bunch of pencil neck dweebs sitting in Hollywood right this second sweating their balls off knowing that Vince is on his way. Can’t be a worse feeling in the world.
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In all seriousness the more I think about it, the more I realize how much of a genius Vince really is. Everyone buys Pay Per Views together. There might be 20 wrestling fans that watch it together, now every single one of those people needs the new channel, which is basically reruns and the Pay Per View. This is why the king is the king.