The Big Lead – As with the 30 most powerful talents in sports media post, this list is inherently subjective. The criteria used to generate these rankings are as follows: To what extent there would be a bidding war for these writers, reporters, and/or personalities if they came available, whether they could plausibly make it on their own, the ability to report or ideate original content — with opinion or breaking news — or be the subject of stories that spread throughout the sports media ecosystem. Can they shape discussions? How much do their names resonate in headlines?
I know Big Cat and PFT are too #humble to blog this themselves so I guess I’ll just hop in real quick and throw it up.
#1 on the top 40 under 40. Is that good?
1. Big Cat/PFT Commenter; Barstool Sports
Five years ago, Big Cat had recently shut down his personal blog to focus on his real estate gig. PFT Commenter was not yet a Twitter account, let alone a burgeoning voice at Kissing Suzy Kolber and SB Nation. Now, their Pardon My Take podcast is often ranked No. 1 in the sports category on iTunes, and the world is their oyster. They’ll literally soil themselves for the show.
They have massive social reach and their legion of fans approaches them in public, referencing their bits. There are going to be innumerable opportunities for expansion of their franchise, and it will be interesting to see how their core audience responds as their ascension continues from being buzz-worthy outsiders into the mainstream establishment.
Couldn’t be more deserved – but everyone reading this already knows that. Literally and I mean literally the funniest and hardest working duo on the internet.
Glad the rest of the world knows what’s up.
Five years ago, Big Cat had recently shut down his personal blog to focus on his real estate gig.
There’s an alternate reality right now where a 190 pound Dan sells you a 1 bedroom apartment and has never once pissed in his pants. Scary to think about.