Barstool Sports Classic: Barstool State of the Union From March 23rd 2006
So in light of the big sale last week lots of people have been digging up old articles and shit showing how far the Stool has come. Here is an article I wrote in March 23rd 2006. So humble. So young. So broke. Glad to see I haven’t changed at all. And yes this really will be an awesome book whenever I get around to writing it.
BARSTOOL STATE OF THE UNION MARCH 23rd 2006
It’s that time of year again. Yup, it’s time for El Presidente to write another State Of The Union article. Just as a reminder, the reason I write these things is because I view our readers as part of the Barstool Sports family (Lame right?). Many Stoolies have been with us a long time and have gone out of their way to help support us. Therefore, I feel like it’s my responsibility to keep everybody in the loop as to what is happening with us, whether it is good or bad. So without further ado, here is where we are at and what El Presidente is thinking.
As many people know, Barstool Sports threw a March Madness Party this past Friday at The Place. The party started at noon, which meant that people would have to take a day off from work in order to attend the festivities. This was the second year in a row that we hosted a March Madness event. The first year we did it at Cityside Bar and Grille in Cleveland Circle. It would not be an exaggeration to say that the first party was an unmitigated disaster. The total attendance was 2. That includes me and The First Lady. I was so embarrassed by the turnout that I actually zipped my jacket up so nobody could see I was wearing an Ugly Shirt and know that I worked for Barstool Sports. That day was one of the darkest days of my life. However, after this past Friday all those memories have been erased. I feel like Steve Young must have felt after he won the Super Bowl and awkwardly removed the monkey from his back. While the 1st Barstool Sports March Madness Party was an unmitigated disaster the 2nd one was an unparalleled success. I’m happy to report that there were at least 125 people in attendance and probably more. I’ll guarantee that The Place was the only bar that was filled with heavy drinkers at 1pm on Friday afternoon. The reason the turnout was so encouraging is fairly obvious. I’ve always believed that Barstool Sports has the best and most loyal readers in the city. I consistently tell our advertisers that if they do something with us, our readers will try and support their ads because they feel connected to The Stool. We still may not have the biggest circulation or biggest readership but we have the most active and connected readers. And the fact that we could draw 125 people on a Friday afternoon with no prizes or giveaways proves this point. Do you really think if somebody saw an ad in the Boston Sports Review, Stuff@Night or Improper Bostonian they’d feel compelled to go to the party because of the publication? No freaking way. The reason why Barstool Sports has survived this long, and continues to grow is because of reader support. The party proved this point. As a side note, before the party started, I secretly told the First Lady that if only 10 people showed up I was quitting the paper.