Advertisement

Under Armour Is In Discussions To Be The Official Outfitter Of The Baltimore Police Department

ua 2
 

Sun Baltimore-based Under Armour has already taken on the world of sports apparel. Could police gear be next? On Wednesday, the city’s spending panel is set to clear the way for the company to give the Baltimore Police Department new uniforms for officers in one district. The project is described in city documents as a “collaboration” between the police and Under Armour to “potentially improve the quality and durability of police uniforms and relieve some strain on the Police Department budget.” “They approached us well over a year ago,” said Capt. J. Eric Kowalczyk, a police spokesman. “It’s something we are very excited about.” Baltimore police officials said talks between the government and the company are in the preliminary stages. The department doesn’t know what the uniforms might look like or how many the company would supply the force. “This is the process where we begin to have the conversation,” Kowalczyk said. Under Armour did not respond to requests for comment. The company features tactical and military gear on its website, and has won $4.2 million in contracts from the U.S. Department of Defense. The Police Department spends millions of dollars on uniforms for the 2,800-officer force. Last year alone, the agency spent nearly $1.3 million on uniforms, including a November authorization from the Board of Estimates to pay $590,000 to two Baltimore-based firms, the Howard Uniform Co. and F&F and A. Jacobs & Sons Inc.

 

Look good, feel good, enforce good. Simple as that. Drug dealers will be shaking in their sleep and it won’t be because the needle is still in their arm. It’s not a complicated matter. Quick quiz: Do you think you could chase down the planet’s nastiest crooks in the cold of winter in this garb?

 

po

 

The correct answer is “Fuck no, man.” That’s that shit that gets your ass bullied on a playground. Gotta get dem pockets up B! (I heard a black gentleman say that once, sounded super neat) Can’t be looking like that out in the streets. Gotta look fresher to lock the bad guys up. Deck my police force out in the finest threads, the warmest of the warm. Gotta have them nice and cozy out there in the finest UA has to offer. And that’s only half the battle. Police work is all about attitude and intimidation. Your uniform says everything about you. Your uniform needs to demand respect. When the fuzz is rolling around and the guys on the corner catch a glimpse of that UA logo, they’ll smarten up. Probably will start reading some literature right there on the spot. They’re not even wearing it yet, but I’m sure word is getting around and crime is dropping by the second.