Source - It’ll be the kingpin of beers. Jailed drug lord Joaquin “El Chapo” Guzman’s daughter is getting ready to launch a new line of beer inspired by her pint-sized father.
The new brew, which is awaiting approval from the Mexican government to go to market, is part of the “El Chapo 701” brand run by El Chapo’s daughter Alejandrina Guzman Salazar.
The name is a reference to El Chapo’s position on Forbes’ 2009 richest people list — back when he had a reputed net worth of $1 billion.
A 12-ounce bottle of his namesake beer, dubbed El Chapo Mexican Lager, is expected to fetch 70.10 pesos — around $3.75 in the states, USA Today reported.
The daughter debuted the beer at a ritzy trade show in Guadalajara last week, the news outlet said.
It was unclear whether the lager would pair well with El Chapo’s reputed favorite meal — his mother’s homemade enchiladas — which she sought to bring to him while he was in federal lockup last year.
Entrepreneurship is alive and well! There truly is nothing better than seeing someone live the American dream. I think she’s in Mexico, but the same principals apply. Against all odds, raised in a single parent household, Alejandrina was able to pick herself up by her bootstraps and find success. Sure, she had help from her multi-BILLIONAIRE notorious drug kingpin father, but that’s besides the point. It’s doesn’t matter how you get there, all that matters is that you arrive. And my friends she has arrived. Now, not only does she have a beer line, she also has a fashion line. It’s called ‘Chapo 701, and it’s inspired by Tracy from Eastbound & Down.
You can check it out here.
It’s unclear where the beer will be sold and who will drink it, but for $3.75 I’ll give it a try. That’s much better than the $7.50 I’m used to. The only downside will be the judgement. It isn’t necessarily the best look to support the daughter of the leader of a cartel reportedly responsible for up to 12,000 murders. But again, entrepreneurship! Chances are next year at this time Alejandrina will have her own VH1 show. Keep going, Alejandrina!