GREEN BAY PRESS GAZETTE - Lamar art director Blayne Belter said the billboards, located around major highways, serve as a fun way to communicate with people ahead of such a big community event. The company narrowed in on Carroll's gum chewing "to be tongue-in-cheek" and focus on something that not just anyone would understand, he said in an email.
"The best part of billboards is that 'aha' moment that takes just a tad bit of thought."
I would say "tongue-and-cheek" pretty much describes it. Maybe not in the way they originally intended, but by now we all know the only thing Pete Carroll hates more than wearing a shirt in the presence of DK Metcalf, is gum.
I don't know what gum ever did to him, but he sure does abuse the hell out of it. Constantly. Honestly, it gives me anxiety to watch him go at it. Anxiety coupled with the urge to yell, "EITHER CLOSE YOUR MOUTH OR CALM DOWN!" But now thanks to a new perspective from the billboards, I'm kind of looking forward to it.
This isn't 2014. Even though the NFC Championship game against the Seahawks still burns, that was then and this is now. The 16-0 lead destroyed by the fake field goal, the onside kick, Beast Mode, Russell Wilson's ridiculous pass to Jermaine Kearse in OT for the win - none of that matters.
The Packers are a complete and multi-dimensional team that's had two weeks to rest. Yes, they can still be a bit of a mystery sometimes, but maybe that's a good thing. In fact, this Seahawks team is what the Packers usually are: a team carried on the shoulders of their quarterback.
But that's a very heavy weight to carry without the 12th man.
And it gets even heavier at Lambeau.
That poor gum doesn't know what's coming.