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I Bet ESPN Is Big Mad Right Now They Have To Talk About Barstool During Super Bowl Week

The Barstool takeover continues.

To set the scene, Kev, Feits and I were just hanging out on the couch at the #NAVHouse post-radio show and pre-Pup Punk. I’ll be honest, the lack of sleeping and gigantic slumber party finally starting catching up to me today and I started to dose off… until I heard the guys on “Around The Horn” discussing Barstool and Sean Payton’s fashion choice today.

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Sup.

(PS – Hank just introduced me to something called an “addernap” and my life has changed forever for the better.)

It’s common place to hear our name on air this week. I mean Dave was on Tucker Carlson in a full fucking disguise last night. TMZ, The New York Post, SI, PFT, The Boston Herald… all of them are talking about Barstool right now. Not to mention, the NFL actually had to implement a “Barstool Protocol” because of Media Night.

It’s beautiful.

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But for some reason, I thought ESPN would try to steer clear of us completely since A) we hate them B) they stink and C) I don’t know if Barstool has ever been seen more as persona non grata than we are right now.

And I was very wrong.

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I can only imagine how pissed the suits at ESPN must be. Anytime they run something from Pardon My Take, they have to give Barstool credit because it’s their content being used directly. Surely they hate having to type it out or put it in their scripts. But they have to. In my own example, I had to tell them they weren’t allowed to run my Danny Amendola exclusive unless they said “Barstool Sports”. You know they hate it.

But this one had to hurt even more. An NFL head coach, who is royally pissed at the NFL, wearing Barstool merch in a press conference. Nobody at Barstool had to lift a finger to make that happen. It just happens.

PSA: Anybody who says that they’re living rent free in Dave’s head or Barstool’s head can fuck right off. The headlines speak for themselves. Barstool moves the needle. Robert Kraft speaks for the common man. As Dave said, Barstool owns Super Bowl week.

Us vs the world. On repeat.

Viva.