Post Game - The Wichita State Shockers are playing for more than just a trophy this weekend at the Final Four. They’re also playing for pizza. Pizza Hut, which was founded in 1958 in Wichita, has promised free pizzas for all Wichita State students if the Shockers win it all.
The pizza chain moved its original restaurant to the Wichita State campus in 1986, and the company says if the Shockers cut down the nets in Atlanta on Monday, it will reopen that restaurant to provide pies to the campus. ”We’re very proud of our heritage and history in Wichita, and when we see things coming out of the city and campus, we’re aware and proud to be a part of that,” Doug Terfehr, director of public relations for Pizza Hut, said last week. “It’s an exciting moment already, but it’s always better when there’s pizza around.”
Pizza Hut also announced that, should the Shockers win the title, all large, one-topping pizzas will be $9 for people who sign up for the company’s email program. The $9 figure comes from Wichita State’s seed in the NCAA tournament.
No brainer PR move for Pizza Hut. Absolute no brainer. What are the odds Wichita State beats Louisville and Syracuse or Michigan? 2%? 5%? How much does a shitty Pizza Hut pizza cost to make? 2 cents? 5 cents? Just simple math. Add those all up. 15K enrollment, 5 cents a pizza, salary for employees making pies. Risk reward is stacked in your favor. Get a bunch of attention and on the off chance you actually have to pay up you’ll go like 1000 bucks in the hole. Pizza Hut probably makes that in like 45 minutes slinging pizza to idiots who don’t want to go somewhere for good pizza. Oh and for everyone that’s going to stick their nose up in the air and saw ew Pizza Hut gross who even wants that, yes you’re correct. But this is college. Pizza Hut, Dominos, Papa Johns = all delicacies in college. Might as well be caviar and beluga whale.
PS – How about that separate email deal? 9 bucks!? You’re telling me all I have to do is give you my email so you can spam the fuck out of me and I can have a 1 topping pizza for only 9 bucks? Sign me the fuck up! What a deal!